Message From the Director
My father started one of the earliest e-commerce stores in South Africa back in 1997. The internet was in its infancy where peer-peer interactions dominated, niche websites spread through word-of-mouth, and forums with basic custom CSS code started to flourish. That spirit of foresight led him to register our domain benny.co.za back in 2002.
I often view my own path and BennyZA’s path as one and the same. This company has been present with me since my early studies and has accompanied me throughout my formative medical career. Therefore, the values and philosophy of BennyZA are inextricably linked to me. While we operate as an independent entity, the reputation of the work we perform will always be a reflection of my personal character.
As our team grows, our board flourishes, and our personnel expands, one core value remains our enduring foundation: Accessibility.
"the values and philosophy of BennyZA
are inextricably linked to me.
accessibility means removing barriers
To us, accessibility means removing barriers. It means we don't just cater to the elite; we cater to the curious. Accessibility is not as straightforward as one would hope. To us, it is about unlocking potential and seeing the value in every opportunity. It applies to every single interaction: from the novice microscopists asking simple questions to the large imaging facilities collaborating with us on complex installations. It influences the way we communicate our products, interact with our valued clients, engage in a meaningful manner with our suppliers, and operate within our spheres.
One of the modalities we use to work towards accessibility is sustainable and responsible growth. Our movements have been deliberate. We have kept our team compact to remain swift and adaptable, ensuring that whether you are an enthusiast or a specialized researcher, the solution we provide is sustainable, responsible, and perfectly suited to you.Our suppliers share similar goals and aspirations, with novel technology that fosters an environment of accessibility through affordability, innovation, and reliability.
As we continue to move forward, we keep our past in our vision. We remain grounded in gratitude to everyone who has played a role in our story so far. We will continue to achieve our goals through sustainable methods, ensuring our growth honours the legacy that started it all.
Sincerely
Dr Benjamin Barkay - Director, BennyZA
